Facebook is going to launch a group monetization feature to give content creators a chance to earn money. In the meantime, the social media giant has also tested the feature. This will allow users to pay for exclusive access, content, or conversations. News from Reuters.
According to Facebook, the initiative has been taken as part of introducing a universal paid subscription facility. Facebook is one of the technology companies trying to attract content creators and their followers through various tools and payment facilities.
In recent years, Facebook has been working to build communities to increase user participation on its platform. As part of this, group admins will be able to create e-commerce shops and community fundraisers. Through which it is possible to alleviate much of the cost of running a group.
Recently, Facebook CEO Mark Zuckerberg said that this feature allows a content creator to use custom links to receive payments. Last year Facebook launched its subscription service.
The platform has been criticized by policymakers and lawmakers worldwide for spreading misinformation about health on Facebook groups and the free practice of violent and hate speech.
A spokesman for the social media giant said Facebook had tested the community fundraiser feature in groups created over the past 30 days. However, the program does not cover those who violate the content policy or often post harmful content or spread misinformation.